Ok, so I spend $400-$500 per month at Panera Bread. Pretty much go for lunch and dinner. So, I have my Panera Rewards and I have my Panera Card that I pay with. They are two separate cards. That should be made into one. I trust Panera Bread will get there.
Now, on to my complaint. Like I said, I eat Panera pretty regularly. Enough that spend alot there. On my Panera Rewards I receive “free stuff”. That’s great. BUT, alot of the free stuff is for the morning.
I understand the whole marketing of it. They want people to come in the morning as well. My question is, if I am going there twice a day then why aren’t my rewards suited to my visits. I am penalized, via unusable Panera rewards because I dont go there for all three meals.
Well, I am not going there in the morning. This has to be addressed at the next “marketing” meeting. In a world of instant gratification and more and more options. I want my options and I want them now.
Panera Bread Company – Don’t make the mistake of limiting or taking away options from the consumer. The Panera Brand is successful because of loyal patrons such as myself.
Tags: bread, breakfast, lunch dinner, morning, panera survey, rewards
